3890Tigers Campaign Inspired Thousands to Stand Against Illegal Tiger Trade

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Group shot of all artists with the management team from Tiger Beer during 3890Tigers campaign finale on Global Tiger Day

Exactly a month ago, Tiger Beer began to encourage its fans to uncage their creativity and join hands in taking a stand against illegal tiger trade via the global 3890Tigers campaign in collaboration with World Wide Fund for Nature (WWF). The brewer had removed the iconic tiger on the logo across all its packaging for this campaign and posed a rhetorical question, ‘Can you imagine a world without tigers?’ Fans instantaneously jumped at the opportunity to show their support to raise awareness on the consequences of the illegal tiger trade.

Tiger #UncageMusic Block Party @ Urbanscapes 2017

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Tiger Beer Presents #UncageMusic Block Party @ Urbanscapes 2017

Tiger Beer hosted the #UncageMusic Block Party as the finale event of Urbanscapes 2017 with an array of activities along The Row, KL. Armed with the theme Rediscover KL, the area was transformed into the hub to go to for music and arts lovers.

Tiger #UncageMusic Block Party

hyukoh performing at Tiger UncageMusic Block Party at Slate, The Row
hyukoh performing at Tiger UncageMusic Block Party at Slate, The Row

Tiger Beer to Reward 1 Million Consumers this Chinese New Year

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Just like previous years, Tiger Beer is rewarding its consumers by sharing an ‘Abundance of Prosperity’ with them during Chinese New Year. To welcome the Year of the Rooster, they will be rewarding more than one million Malaysian consumers with cash and prizes worth a total of RM2 million!

Charmaine X Heineken Malaysia Berhad's iconic brews
Charmaine X Heineken Malaysia Berhad’s iconic brews

Tiger Beer Chinese New Year Specials

From now until 31st January 2017, purchase any big bottle of Tiger Beer, Heineken Beer, Guinness Stout, or Anchor Beer at coffee shops, food courts, and restaurants to stand the chance to win amazing prizes such as ang-pows worth RM8,888, RM2 rebates on beer purchases, and exclusive sets of Tiger Beer playing cards. Check the bottle cap liners to see if you’re lucky!