3890Tigers Campaign Inspired Thousands to Stand Against Illegal Tiger Trade

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Group shot of all artists with the management team from Tiger Beer during 3890Tigers campaign finale on Global Tiger Day

Exactly a month ago, Tiger Beer began to encourage its fans to uncage their creativity and join hands in taking a stand against illegal tiger trade via the global 3890Tigers campaign in collaboration with World Wide Fund for Nature (WWF). The brewer had removed the iconic tiger on the logo across all its packaging for this campaign and posed a rhetorical question, ‘Can you imagine a world without tigers?’ Fans instantaneously jumped at the opportunity to show their support to raise awareness on the consequences of the illegal tiger trade.

The Eighth Avenue Bar & Resto @ Solaris Dutamas, Publika

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Our night at The Eighth Avenue Bar started with this scene: Clumsy Boy and I walked out from the elevator, trying to figure out whether we should head left or right. As soon as I turned my head towards the left, I spotted Bok, Caroline and Soo Yin heading towards us! So we excitedly joined them and walked to the restaurant together. As Bok mentioned, the scene looks like it was taken out from an MV!

The Eighth Avenue Bar

The Eighth Avenue Bar & Resto has an inviting, cozy aura
The Eighth Avenue Bar & Resto has an inviting, cozy aura

I was pleased to be greeted by the warm, cozy ambiance that immediately made me feel relaxed. Dimly lit, guests are able to tone down comfortably after a hectic day at work.