ARMYs, this one’s for you.
OREO has officially teamed up with global superstars BTS for a limited-edition collaboration that’s as sweet as it is nostalgic. The result? A special OREO cookie inspired by hotteok, Korea’s beloved brown sugar-filled street pancake, created with BTS and dedicated to fans around the world.
The new OREO x BTS cookies feature a rich brown sugar pancake-inspired creme sandwiched between OREO’s signature chocolate cookies, bringing together a taste of Korean street food culture and one of the world’s most iconic snacks.
“OREO has always been about simple, joyful moments, and this collaboration with BTS brings that spirit to life in a way that feels deeply personal,” said Simon Crowther, Managing Director for Malaysia and Singapore, Mondelēz International.
What makes this collaboration even more special is the personal connection. According to BTS, both hotteok and OREO were favourite treats growing up, making this a meaningful way for the group to share a piece of their childhood and Korean heritage with fans worldwide.
13 Collectible OREO BTS Cookie Designs Created for ARMY
Beyond the flavour, BTS has also left its mark on the cookies themselves.
In celebration of the group’s 13th anniversary, the limited-edition cookies feature 13 unique embossments designed especially for fans. Look out for designs featuring the members’ names, the BTS light stick, and special cookie combinations that reveal a hidden message for ARMY.
If you’re a collector, you might find yourself opening more than one pack just to discover them all.
A Tribute to South Korea’s Street Food Culture
The excitement doesn’t stop at the cookies.
The packaging pays tribute to South Korea’s vibrant street market culture, complete with colourful visuals inspired by the lively atmosphere where hotteok is commonly enjoyed. It’s a fun nod to the country’s food culture and the inspiration behind the collaboration.
Join the World’s Largest Love Letter to BTS
As part of the campaign, OREO is inviting fans to join a global movement inspired by ARMY’s long-standing tradition of writing letters to BTS.
Fans can submit digital messages through the QR code found on the special-edition packs or via OREO’s campaign website, my.oreosea.com. These messages will become part of what OREO hopes will be the world’s largest love letter to BTS.
As letters pour in from around the globe, fans can read messages from fellow ARMY members while contributing their own. Participants will also stand a chance to win exclusive BTS and OREO merchandise.
OREO x BTS Pop-Up Arrives at Sunway Pyramid
Malaysian fans can immerse themselves in the collaboration at the OREO x BTS pop-up taking place at Blue Concourse, Sunway Pyramid, from 8 to 14 June 2026.
Visitors can sample the new Hotteok-flavoured OREO cookies, submit their love letters to BTS, and redeem exclusive merchandise such as BTS stickers, OREO plates, and OREO aprons with qualifying purchases, while stocks last.
Where to Buy the Limited Edition OREO x BTS Cookies
The Limited Edition OREO x BTS cookies first went on presale via the Mondelez Official Store on Shopee on 2 June and are now gradually rolling out to retailers nationwide.
As with many BTS collaborations, fans can expect these limited-edition cookies to be highly sought after. If you’re hoping to collect the special designs or simply try the unique Hotteok-inspired flavour, you may want to grab a pack before they’re gone.
For more information and updates on the Limited Edition OREO & BTS Cookies, fans can follow OREO @oreo.mysg on Facebook, Instagram, and TikTok to be among the first to know about future brand news.
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